“The aim for 2014 is 16,000 Bruneian visitors. To achieve this figure, we are working closely with TAT to run more programmes that will hopefully attract more Bruneians to the country,” he told The Brunei Times.
He said most of the Bruneians have travelled enough to know that Thailand is famous for its beach resorts and shopping malls. MrApichart credited the increase to different factors such as high-level medical treatment, favourable exchange rates, variety of food and the fact the Thailand is near the Sultanate. Apichart said Bruneians like to buy big name brands and are willing to spend more to follow the latest fashion trends. “Thailand’s malls don’t only carry global brand names but also local brands so that tourists have more options,” he said, adding that Thai-made products are of good quality.
Tourism is one of Thailand’s key sectors, accounting for about 10 per cent of its GDP. Thailand’s state planning agency reported yesterday a slump in the tourist industry has eased. In July, the number of tourists fell 10.9 per cent from a year ago, compared with June’s 24.4 per cent plunge.
Source: De Peet Journal